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Managing Stress, Finding Relief

Stress. Good or bad? Check out this podcast from San Diego health to learn more about how to make stress a healthy part of your life and avoid the negative consequences that come from living a life encumbered by stress.

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How to be Better at Stress

What if you could be better at stress? Managing it, perceiving it, and working past it? This article from the New York Times explains exactly how to do just that. With everything from advice on eating, to exercising for stress reduction, this is well worth the read.

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"Remember that stress doesn’t come from what's going on in your life. It comes from your thoughts about what’s going on in your life."

- Andrew Bernstein

Make Your Stress Work for You

Ryan Kehr, writer for the Harvard Business Review, gives us a great article on making stress work for you. Stress is an excellent motivator when we know how to use it without getting overwhelmed. Starting with our perception of stress, learn how to redefine the word for yourself and get more done!

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Cleaning Your Mental Mess Scientifically by Dr. Caroline Leaf

Ever feel overwhelmed by your own personal mental mess? Renowned neuroscientist Dr. Caroline Leaf breaks down scientific concepts about stress and turns them into simple hacks that will help you build a healthy mindset and attack every day with confidence.

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Managing Stress, Finding Relief Stress. Good or bad? Check out this podcast from San Diego health to learn more about how to make stress a healthy part of your life and avoid the negative consequences that come from living a life encumbered by stress. Listen now… How to be Better at Stress What if you […]

Why Practicing Yoga Benefits Your Health and Well Being

Yoga is more than just physical poses and meditation. It is a way of living that significantly changes your perception of life and improves your overall well being. It includes stretching and is a fun workout that involves spiritual practices such as meditation, prayer, and chants. As a result, anyone who practices yoga experiences numerous physical and mental, and health benefits. It is also known to deeply connect your chakras (centers of strength).

While the word ‘yoga’ comes from the root word ‘yuj,’ which means ‘to bind,’ it has numerous meanings associated with it. In any of these, the underlying meaning remains ‘connection.’ This suggests practicing any type of yoga helps create a connection between your body, mind, and spirit.

Yoga practice offers many physical and mental health benefits for people of all ages. It can help you stay fit, boost immunity, recover from illnesses, relieve stress, and improve sleep, among other benefits. Let’s discuss some of these in detail:

Yoga for Better Health

Overall, well being comprises physical, mental, emotional, and spiritual aspects of life. Yoga is one thing that can help you stay fit in all 4 of these ways. It can reduce stress levels, boost physical energy and endurance, raise your spirits and maintain a healthy emotional balance. Let’s see some of the most common benefits of yoga.

1. Relieves Stress

A study reveals that stress is the second most cited reason that people choose to practice yoga. It can effectively reduce your stress levels and symptoms of psychological disorders like anxiety and depression. Yoga, especially asana, is a great way of dealing with stressful situations and moods.

It is not only the breathing exercises and meditation that promote a calm and positive mood. In fact, the physical aspect of yoga can significantly relieve mental tension and stress. On the other hand, yoga can also help with physical stress to induce stamina and increased energy levels. For instance, it can reduce walking and evening time cortisol levels and lower heart rate.

2. Improves Cardiovascular Health

One review by the Journal of Alternative and Complementary Medicine reveals that practicing yoga can reduce heart disease risk factors such as high blood pressure in hypertensive patients. This suggests that yoga can be beneficial for heart health.

According to another experimental study, patients with heart failure experienced improved heart health after practicing yoga for 8 weeks. Yoga comprises physical activity, meditation, and breathing exercises, so it should be no surprise that people practice yoga to improve their cardiovascular health. Yoga can increase the rate of blood flow to provide more oxygen to the peripheral system, relaxing blood vessels. This suggests that it is quite beneficial for heart failure risk, stroke capacity, and arterial pressure.

3. Combats Sleeplessness

Sleeplessness or insomnia can affect a person’s ability to fall asleep, along with the ability to stay asleep for a suitable amount of time. Many people in the US and around the world are unable to fall asleep and get an adequate amount of rest. As a result, it can lead to unproductiveness, exhaustion, and increased risk of psychological disorders.

Research suggests that practicing yoga before bedtime can significantly improve sleep cycles. It does this by relieving both physical and mental tension and stress to prepare the body for a restful night. Consistent bedtime yoga relieves body aches and mental stress and gets you in the right mindset to fall and stay asleep.

Yoga has numerous benefits for your emotional, mental, spiritual, and physical health. The above-mentioned are the top 3 reasons that most people gravitate towards yoga. It can relieve mental and physical stress, improve cardiovascular health and help you sleep better.

Why Practicing Yoga Benefits Your Health and Well Being Yoga is more than just physical poses and meditation. It is a way of living that significantly changes your perception of life and improves your overall well being. It includes stretching and is a fun workout that involves spiritual practices such as meditation, prayer, and chants. […]

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Experiencing Life Fully

I had the pleasure of sitting down with Mike Bledsoe to talk about a variety of topics, including one of the lowest points in my life, hitting bankruptcy. We discuss how instead of letting that defeat me, it propelled me to the creation of LIFEAID and gave me a new perspective on life going forward.

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Strategies for Learning from Failures

Are you thinking about failure in a positive way? Or do you cloud the term failure with negative implications, hurting the great potential that comes from learning from our mistakes? Check out this article from the Harvard Business Review outlining the key strategies we use to deal with failure, such as blaming others or distinguishing between avoidable and unavoidable failures. We learn how to detect, analyze, and learn from our failures, creating a culture of learning.

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How to Embrace your Mistakes as Lessons

In this episode of “Do it Scared”, podcast host Ruth Soukup shares her incredible journey through life and how her mistakes lead her to where she is today. Sukup shares the mistakes she made in her own life and how she overcame them in hopes of encouraging her audience and listeners to accept their mistakes and grow from them, rather than run from them. If we’re able to reframe the way we look at mistakes in our own minds, we can move forward and view our mistakes as lessons learned.

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"We don’t make mistakes, just happy little accidents."

- Bob Ross

Learning the Art of Making Mistakes

What if making mistakes was an art form? This article breaks down the art of making mistakes, from being willing to fail to using our errs as foundations for learning. Author Maggie Wooll explains that “it can be challenging to maintain a positive outlook, especially when we get caught up in the torrent of daily life”, but tough days actually work to fine tune us into the best version of ourselves.

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Falling Forward - Turning Mistakes into
Stepping Stones

New York Times best-selling author John C. Maxwell explains that the difference between average people and achieving people is their perception of and response to failure. The concept of failure is deemed something to be afraid of and often misunderstood. Maxwell helps us confidently look the prospect of failure in the eye and move forward anyway.

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Experiencing Life Fully I had the pleasure of sitting down with Mike Bledsoe to talk about a variety of topics, including one of the lowest points in my life, hitting bankruptcy. We discuss how instead of letting that defeat me, it propelled me to the creation of LIFEAID and gave me a new perspective on […]

Glucosamine: What is it and What are the Benefits?

Glucosamine is a natural substance in the human body. It is found in cartilage whose function is to cushion the major joints during regular movement. It has gained popularity as a supplement thanks to a wealth of scientific evidence that supports a number of health benefits.

What is glucosamine?

Glucosamine is a natural substance found mostly in cartilage. Cartilage is a tough tissue that provides a cushion for the joints.

When glucosamine is taken as a supplement, it is not human but is made in a laboratory or harvested from the shells of shellfish. There are various types, the most common of which are glucosamine sulfate and glucosamine hydrochloride. 

Benefits of glucosamine?

Glucosamine is claimed to

The most common use of glucosamine is for osteoarthritis. Much scientific evidence supports its use as a supplement and is also prescribed as medication in the EU. Supplements that combine glucosamine and chondroitin are an excellent alternative for people who do not tolerate NSAIDS (non-steroidal anti-inflammatory drugs).

Glucosamine helps create the fats and protein to repair cartilage when it’s damaged. Remember, damage doesn’t mean physical injury. Cartilage can suffer from overwork, stress, and trauma in the same way as muscles. Aiding the repair function is how the supplement helps to reduce inflammation.

There is evidence that glucosamine supports healthy bone growth by slowing down the weakening of bones that occurs during aging, particularly post-menopause in females.

It is thought that among the antioxidant effects of glucosamine are benefits to the blood vessels in the eye and can improve conditions like glaucoma.

Who should take glucosamine?

Glucosamine can be used by anyone who suffers from any of the conditions outlined above. For sufferers of arthritis, it can reduce inflammation and the associated pain and thereby enable better movement.

It is also useful to athletes. It can aid and speed up the general repair and recovery process after working out or a competition. It is not, however, a medical treatment for specific injuries such as a torn articular cartilage. Medical advice should be sought in this instance although glucosamine may well then be prescribed.

How to take glucosamine?

Glucosamine is not in any foodstuffs so can only be taken as a supplement. It is available in tablet, capsule, powder, or liquid form. It is commonly combined with chondroitin.

LIFEAID’s FITAID beverages are an easy way to get a measured dose of glucosamine along with CoQ10. Available in various flavors, check out the whole lineup here.

Have a LIFEAID fav? Tag us on Instagram! @FITAID 

Glucosamine: What is it and What are the Benefits? Glucosamine is a natural substance in the human body. It is found in cartilage whose function is to cushion the major joints during regular movement. It has gained popularity as a supplement thanks to a wealth of scientific evidence that supports a number of health benefits. […]

Essentials for Postpartum Mamas

About three weeks ago, our family grew from 4 to 5 with the addition of our newest babe, Luke. Our other two kiddos are 2.5 year old twins, so this last month has been… crazy, to say the least!

We all are adjusting to our new life as a family of 5, and truthfully, the transition has gone really well so far. It still continues to amaze me though, that every baby is so different - no matter how many other children you have. And not just that, but even as a “seasoned” mama, there are still new tips and tricks I am learning in this newly postpartum stage that have made my life loads easier.

 

Some of these new tricks are things I really wish I had known during my first pregnancy, so I hope sharing them with you guys will help out some other soon to be mamas (whether you’re pregnant with your first or your fifth!). So what are my essentials for postpartum mamas? Here are my top 3!

  1. Prepare with a postpartum kit to keep in your restroom.

 

One of the things I was so terribly prepared for after the birth of our twins was caring for myself postpartum. The hospital provided a few bare minimum essentials (like a peri bottle and some pads), but aside from that, I really had no idea how to ease the pain of the recovery process after birth.

 

This time around, I made sure to purchase a MomFrida Postpartum Kit + Upside Down Peri Bottle, and now I won’t stop sharing it with people. It includes disposable boy short underwear, ice pack pads (YES, those are a thing), cooling liners, cooling and healing foam, and the upside down peri bottle. This kit was an absolute lifesaver that first week postpartum!

  1. A silicone pump is the most convenient (and inexpensive) way to pump while nursing or on-the-go.

 

Photo courtesy of foodandnutrition.org

 

This is a secret I really wish I knew the first time around! With the twins, I overproduced (a lot) those first few months postpartum. I was constantly pumping, and the worst was getting stuck at the hospital or a doctor's appointment or whatever longer than expected, and being in terrible pain on the drive home because I needed to pump so badly. The twins were also so small and eating so little, that their “meals” never emptied me out and I always needed to pump afterwards. Buying a silicone pump (they are less than $15!), or even two, is an amazing solution. When nursing (or even if you're out and don’t have the baby/your electric pump with you), these suction on to whatever side you aren’t nursing on and collect milk with literally no extra work from mom. Until your baby is old enough to nurse from both sides and really drink the milk you are producing, this is a great solution (and helps you build up a freezer stash of milk too!). Just be sure to have somewhere to periodically empty out the silicone pump - there is nothing like your newborn accidentally kicking the pump off and dumping 3 oz of milk on your couch. Can you tell I share that tip from experience?

 

  1. Even if you exclusively pump, you do not need a SINGLE nursing bra. Here’s why…

Photo courtesy of parents.com

 

This secret absolutely blew my mind when another mom friend DM’d it to me after I made a comment in a post about needing pumping bras. Nothing is more annoying than wearing nursing bras, then needing a pumping bra to hold your pump in place so you can have some free hands as it does its thing.

 

This YouTube video shows how to use your nursing bras (yes - the same ones you are wearing all day anyways), and convert them into pumping bras. And, I kid you not, this tip actually holds the pump in place better than the actual pumping bras do!

 

Not having to constantly swap my bra out throughout the day has been a game changer!

 

What are some of the other postpartum “secrets” or tips that blew your mind when you discovered them? What are other absolute necessities that a new mom needs in those first weeks? Tag or DM us on Instagram! @FITAID 

Essentials for Postpartum Mamas About three weeks ago, our family grew from 4 to 5 with the addition of our newest babe, Luke. Our other two kiddos are 2.5 year old twins, so this last month has been… crazy, to say the least! We all are adjusting to our new life as a family of […]

The Murph Challenge: Who? What? Why?

 

Whether you're new to CrossFit or not, around Memorial Day Weekend, you have most likely heard about Murph. If you are unfamiliar, Murph, is a classic CrossFit workout known as a Hero WOD. Hero WODs are made to honor the men and women who have fallen in the line of duty. This particular WOD is to honor Navy Lieutenant Michael P. Murphy, who was killed in Afghanistan on June 28th, 2005.  

 

The Murph workout consist of: 

*With a 20lb vest or body armor

This particular workout, once referred to as “Body Armor” was Murphy’s favorite workout to do. So, every year, Crossfitters around the world pay tribute to Lieutenant Murphy by joining together and completing this workout. Whether you do it alone or at your local gym with your fellow Crossfitters, remember why you are doing it. The Murph is more than just a workout. It is a tradition that helps push us, humble us, and allows us the opportunity to dedicate a bit of pain and sweat to honor Lieutenant Murphy, a man who sacrificed everything he had for our freedom. 


Who was LT. Michael P. Murphy? 


Here’s an excerpt of what went down on June 28th, 2005 in Afghanistan and what makes Lt. Murphy’s story so impactful: 

On June 28, 2005, Lt. Murphy was the officer-in-charge of a four-man SEAL element in support of Operation Red Wing tasked with finding a key anti-coalition militia commander near Asadabad, Afghanistan. Shortly after inserting into the objective area, the SEALs were spotted by three goat herders who were initially detained and then released. It is believed the goat herders immediately reported the SEALs’ presence to Taliban fighters.

A fierce gun battle ensued on the steep face of the mountain between the SEALs and a much larger enemy force. Despite the intensity of the firefight and suffering grave gunshot wounds himself, Murphy is credited with risking his own life to save the lives of his teammates. Murphy, intent on making contact with headquarters, but realizing this would be impossible in the extreme terrain where they were fighting, unhesitatingly and with complete disregard for his own life moved into the open, where he could gain a better position to transmit a call to get help for his men.

Moving away from the protective mountain rocks, he knowingly exposed himself to increased enemy gunfire.  This deliberate and heroic act deprived him of cover and made him a target for the enemy.  While continuing to be fired upon, Murphy made contact with the SOF Quick Reaction Force at Bagram Air Base and requested assistance. He calmly provided his unit’s location and the size of the enemy force while requesting immediate support for his team. At one point, he was shot in the back causing him to drop the transmitter. Murphy picked it back up, completed the call and continued firing at the enemy who was closing in.  Severely wounded, Lt. Murphy returned to his cover position with his men and continued the battle.

As a result of Murphy’s call, an MH-47 Chinook helicopter, with eight additional SEALs and eight Army Night Stalkers aboard, was sent in as part of the QRF to extract the four embattled SEALs. As the Chinook drew nearer to the fight, a rocket-propelled grenade hit the helicopter, causing it to crash and killing all 16 men aboard.

On the ground and nearly out of ammunition, the four SEALs continued to fight.  By the end of a two-hour gunfight that careened through the hills and over cliffs, Murphy, Gunner’s Mate 2nd Class (SEAL) Danny Dietz and Sonar Technician 2nd Class (SEAL) Matthew Axelson had fallen. An estimated 35 Taliban were also dead.  The fourth SEAL, Hospital Corpsman 2nd Class (SEAL) Marcus Luttrell, was blasted over a ridge by a rocket-propelled grenade and knocked unconscious. Though severely wounded, the fourth SEAL and sole survivor, Luttrell, was able to evade the enemy for nearly a day; after which local nationals came to his aide, carrying him to a nearby village where they kept him for three more days. Luttrell was rescued by U.S. Forces on July 2, 2005.

By his undaunted courage, intrepid fighting spirit and inspirational devotion to his men in the face of certain death, Lt. Murphy was able to relay the position of his unit, an act that ultimately led to the rescue of Luttrell and the recovery of the remains of the three who were killed in the battle.

Lt. Murphy was buried at Calverton National Cemetery less than 20 miles from his childhood home. Lt. Murphy’s other personal awards include the Purple Heart, Combat Action Ribbon, the Joint Service Commendation Medal, the Navy and Marine Corps Commendation Medal, Afghanistan Campaign Ribbon and National Defense Service Medal.

 

 

 

If you participate in this year’s Murph workout, please share your pictures, videos, and experiences with us on Instagram and be sure to tag @fitaid. 

 

 

The Murph Challenge: Who? What? Why?   Whether you’re new to CrossFit or not, around Memorial Day Weekend, you have most likely heard about Murph. If you are unfamiliar, Murph, is a classic CrossFit workout known as a Hero WOD. Hero WODs are made to honor the men and women who have fallen in the […]

We knew FITAID ENERGY would be a hit but we did not expect Peach Mandarin to sell out as quickly as it did. The critics have spoken and Peach Mandarin has taken the cake as the fan favorite. I mean, it completely makes sense. What other energy drink can you crack open, sip, and immediately feel like you’re sipping on a crisp sparkling bellini on a Sunday morning in a citrus orchard in Georgia. With Peach Mandarin being restocked, it was only right we brought in all the peach vibes! Check out our handcrafted playlist that will get you in a “peachy” mood. While you’re at it, make sure you stock up on FITAID Peach Mandarin as there is a 15% off sale for only 48 hours!  

Head over to www.lifeaidbevco.com/blends ASAP! 

Link for Peach Mandarin Playlist: https://open.spotify.com/playlist/2jP1SvdnNsMSf1fFiQOwFn

We knew FITAID ENERGY would be a hit but we did not expect Peach Mandarin to sell out as quickly as it did. The critics have spoken and Peach Mandarin has taken the cake as the fan favorite. I mean, it completely makes sense. What other energy drink can you crack open, sip, and immediately […]

For centuries, people have been using new and innovative ways to maintain their energy levels. But energy drinks are doing a wonderful job in the area today. There are several reasons why one may need to drink an energy drink.

Getting a quick boost of energy from these drinks can increase alertness and concentration and reduce sleepiness. This is essential on nights when you need to work extra hours or drive long distances. Some people also prefer to consume energy drinks before and after workouts. Pre-workout energy drinks can boost workout performance, while post-workout beverages help with workout recovery.

Caffeine is a major energy-boosting component in energy drinks, along with other ingredients like herbal derivatives, riboflavin, taurine, and pyridoxine. While all ingredients play a vital role, it is the caffeine that actually makes energy drinks so effective.

Today, the energy drink sector is growing at the fastest rate in the beverage industry compared to competition. But the energy drinks we know today are not the same as how they were originally. Let’s explore how these boosters evolved over the years after their humble beginnings in Japan.

How it All Began

It is hard to establish a historical chronology of these beverages due to the difficulty of categorization of energy drinks. However, energy drinks truly came into existence when an English chemist in Newcastle created them in 1927.

He experimented for several years to find different energizing recipes for people suffering from common illnesses, such as fever or influence, eventually reaching to formulate Glucozade, renamed Lucozade in 1929.

Lucozade was marketed as a drug in 1983 by the advertising agency Ogilvy Mather. He took in a commercial sports drink and a Key energy drink. Then, they were introduced to the market in the 1980s as the first non-alcoholic beverage with high caffeine content, Jolt Cola.

The First Energy Drink

In the late 1950s, Japan ordered laws for curbing the use of amphetamine nationwide. This left a huge void in the industry, to fill which the ‘Taisho’ company came forth with an herbal energizing tonic in 1962. This energizing tonic called the Lipoyitan was similar to cough syrups in smell and taste.

Taurine was the main energy-boosting ingredient in the energizing tonic. While many people believe that taurine is a product of bull urine or sperm, it is nothing but a myth. In fact, taurine is an amino acid that contains sulfur. Not to mention, this compound also carries some amazing antioxidant properties.

Even today, taurine is one of the key ingredients in most energy drinks, including Red Bull. Speaking of which, a Pharmacist in Thailand invented this popular energizing drink in 1976. Initially, it was called the Krating Daeng, which translates to ‘Red Guar’ or ‘Red Bull.’

But it wasn’t until 1984, when an Austrian marketing executive reached out to the inventor of Red Bull for a partnership, that it began gaining success.

Energy drinks were everywhere by the beginning of the 2000s when more and more brands began to invent different energy drinks. Fast forward to 2022, and FITAID has revolutionized the energy drink market. 

FITAID ENERGY

Coming to you with 200mg of clean caffeine from green tea. The FITAID Energy + Sports Recovery blend is naturally sweetened with only 15 calories, no sucralose, no aspartame, and no fillers. Available in four electric flavors: Mango Sorbet, Peach Mandarin, Blackberry Pineapple, Raspberry Hibiscus, FITAID healthy energy drinks contain no artificial flavors or colors. Head over to www.lifeaidbevco.com and get yours! 

For centuries, people have been using new and innovative ways to maintain their energy levels. But energy drinks are doing a wonderful job in the area today. There are several reasons why one may need to drink an energy drink. Getting a quick boost of energy from these drinks can increase alertness and concentration and […]

According to the Environmental Working Group, ‘natural flavors’ are the fourth most common substance in food products. It is the only ingredient that you will find in most of your food products, along with water, salt, and sugar.

It is quite clear that most, if not all, food items contain flavoring. In sweeter options, you will find the names of sweeteners listed on the ingredients label. Today, you will find that most food labels mention the term ‘natural flavors.’ This means that it is very likely that you may be consuming foods containing ‘natural flavors’ or ‘natural sweeteners.’

So what does it mean when a product is naturally flavored or sweetened? You may have a few ideas, but the chances are that you’re not entirely sure. Let’s see what natural flavors and sweeteners are.

What are Natural Flavors and Sweeteners?

If you’re wondering what natural flavors and sweeteners are, here is a brief explanation to help you understand.

Natural Flavors

As the name already suggests, natural flavors do not originate in the lab. In fact, natural flavoring comprises naturally- occurring compounds.

Manufacturers obtain these flavors by harvesting ingredients that are easily found in nature. Or, they may collect natural byproducts that are produced as a result of processing organic materials. These organic materials may include plants and fruits, etc.

Many food manufacturing companies believe that natural flavors can add a distinct taste to their items that are eventually associated with the brand name. Some other companies believe this approach to be necessary for the restoration of flavors that are often lost during the manufacturing process.

Some common ingredients in natural flavoring include:

Natural Sweeteners

Natural sweeteners are typically a part of sweet foods and beverages such as energy drinks and baked goods. Generally, these sweeteners refer to naturally-occurring sugar compounds: glucose and fructose.

In contrast, many products also use complex sugars like sucrose for an added sweet flavor. However, this is not as safe as it can overload the human body, organs like the liver in particular. Sucrose found in processed foods is especially not healthy as the body is unable to use it by converting it into energy or nutrition.

This makes natural sweeteners all the more important. Sugars found in natural sweeteners are comparatively easier to metabolize and convert into energy. Not only this, but they also contain essential nutrients, minerals, antioxidants, and enzymes. This makes them healthier and safer than artificial sweeteners and processed sugars like sucrose.

Common examples of natural sweeteners are:

Natural flavors and sweeteners refer to those chemicals that are not developed in laboratories. These add flavor or sweetness to food items and beverages in place of artificial flavorings. Many energy drinks are filled with the complete opposite. However, FITAID ENERGY is naturally flavored and sweetened with ingredients that are actually good for you. These beverages have no sucralose, no aspartame, no plastic, and no fillers. Instead, all blends of FITAID ENERGY are sweetened with organic agave nectar and organic stevia leaf extract. With only 3 grams of sugar and 15 calories, FITAID ENERGY is no match for its competitors! 

Do you have a favorite LIFEAID product? Tag us on Instagram! @FITAID 

According to the Environmental Working Group, ‘natural flavors’ are the fourth most common substance in food products. It is the only ingredient that you will find in most of your food products, along with water, salt, and sugar. It is quite clear that most, if not all, food items contain flavoring. In sweeter options, you […]

FITAID Energy® Disrupts So-Called Clean Energy Drink Market  


The naturally sweetened and green-tea caffeinated addition to FITAID Sports Recovery line promises to revolutionize energy drink industry.

 

Santa Cruz, Calif., April 12, 2022 - LIFEAID Beverage Company has released a new line of clean performance energy drinks. The FITAID Energy® collection is the long awaited clean-caffeine addition to their original Sports Recovery product, FITAID®, boosted with 200mg of caffeine from green tea. The FITAID Energy + Sports Recovery blend is naturally sweetened with only 15 calories, no sucralose, no aspartame, and no fillers. Available in four electric flavors: Mango Sorbet, Peach Mandarin, Blackberry Pineapple, and an on-line exclusive Raspberry Hibiscus, FITAID contains no artificial flavors or colors.

 

“This is the evolution of energy. Energy 3.0,” says LIFEAID Co-Founder and President, Aaron Hinde. “FITAID Energy is unlike any other energy drink on the market. Our clean caffeine from green tea helps fight your fitness fatigue and contains our original post-workout recovery blend which includes BCAAs, Turmeric, Electrolytes, Vitamins B, C, D3, E, and more. All of our hand-picked ingredients have met the highest supplement standards and remain vegan, non-gmo, and gluten-free. Coupled with no sucralose, and no taurine, FITAID Energy is the future of clean performance energy.”

 

LIFEAID Beverage Company has long held itself to the highest standards of product design and formulation. The LIFEAID research and development team spent a year formulating an optimal blend of clean caffeine and quality supplements to give athletes an all-in-one solution without compromises. Each of the four flavors have a clean, crisp finish and avoid the aftertaste often associated with energy drinks. 

 

“We started LIFEAID to disrupt the legacy of sodas and energy drinks already in the market. Over the years, we’ve started to see emerging energy drinks in retail. We didn’t consider many of them necessarily healthy from their ingredient deck. Nearly all of them are artificially sweetened with sucralose or aspartame, which as we know kills your gut microbiome.” says LIFEAID Co-Founder and CEO Orion Melehan.


FITAID Energy is available at the company’s website, Lifeaidbevco.com, Amazon, and select retailers including, Vitamin Shoppe, Harris Teeter, HEB, HyVee, QuickTrip, Circle K, Stop & Shop, Big Y, Safeway Southern, United Market Street. 

 

Melehan continues, “We embarked on a year-long endeavor of creating a superior product in terms of functionality, a clean ingredient deck with our naturally derived caffeine from green tea, and lowered the calorie count to 15. We did this while staying within our brand guardrails to keep it naturally sweetened. I’m confident that you will love them as much as we do!” 

 

About LIFEAID Beverage Co.

With a focus on great tasting, wellness enhancing, and functionally driven supplement products, LIFEAID Beverage Co. has become a trusted brand among athletes, health-conscience, and performance-minded consumers. Headquartered in Santa Cruz, California, LIFEAID is home to premium performance products and passionate people. Their portfolio of better-for-you supplements contains both ready to drink and powdered mix blends including FITAID, FOCUSAID, IMMUNITYAID, DREAMAID, PARTYAID, and now FITAID Energy + Sports Recovery. Visit lifeaidbevco.com to learn more.

FITAID Energy® Disrupts So-Called Clean Energy Drink Market   The naturally sweetened and green-tea caffeinated addition to FITAID Sports Recovery line promises to revolutionize energy drink industry.   Santa Cruz, Calif., April 12, 2022 – LIFEAID Beverage Company has released a new line of clean performance energy drinks. The FITAID Energy® collection is the long awaited […]