How Innovative Concepts Become Top Brands 

Taste Radio: Episode 221 features highlights from recent interviews with six entrepreneurs who started small and have made it big, including the founders of Siete Family Foods, Bantam Bagels and Caulipower.

You can listen to the full podcast episode here.


Top-50 Healthy Summer Recipes

Whether you are trying to shed the 'Quarantine 15' or just want to whip up some balanced meals for yourself or your family, check out these healthy recipes from Eating Well to help you crush your nutrition goals this summer.

Read the full article here.

"Every business is successful exactly to the extent it does something others cannot."

—Peter Thiel

8 Books Entrepreneurs Should Read About Dismantling Racism in Business

Great books to help leaders better understand issues of social inequality and to inspire positive action.

Read the full article here.


HindeSight  |  No. 41

Mastering Your Mindset for Business

In this episode of Thrive On Life, Aaron Hinde teaches us key mindset lessons he learned on his journey from bankruptcy to scaling a multi-million dollar company. Plus, we'll uncover some practical tips on how to better communicate with your partner, attract the right people for your brand, and how to pivot your business during this new norm.

Listen to the full podcast episode here. 

How I'm Thinking Through Hard Times

Life-coach guru Brendon Burchard shares his 10 proven principles and practices to help you combat the stress and fear of this chaotic time.

Watch the podcast episodes (Part 1 & 2) here.

"If everything is hunky-dory in life, if everything's just totally easy and kosher and smooth sailing, you never change your behavior. Why would you? So there's no growth. But when you have obstacles that force you to grow and force you to deal with challenging situations, you should get excited. Because I guarantee those are going to be opportunities for growth in your life."
—Aaron Hinde


Top 15 Nutrition Tips During Quarantine

Having trouble sticking to your nutrition goals during this crazy time? Here are some great tips on how to rewire your brain and create successful habits in and out of the kitchen.

Read the full blog post here.

These Are The Best Books for People With Anxiety, According to Psychologists

Good Housekeeping polled six mental health professionals and asked them to share some must-read recommendations for those struggling with breaking the cycle of anxiety in their life.

Check out their suggestions here. 


HindeSight  |  No. 37

February 20-23, 2020

What a weekend!

While athletes crushed WODs in the Miami sunshine & rain, the FITAID booth sampled over 3,000 cans of our LOW-CAL and ZERO SUGAR workout Recovery Blends—FITAID, FITAID ZERO SUGAR, FITAID RX & FITAID RX ZERO SUGAR—as well as the new balancing LIFEAID HEMP Blend.

Meet & Greets over the weekend included top athletes & influencers: Kelsey Kiel, Kenzie Riley, Hannah Eden, Cassidy Lance & Luke Parker

Pictured on podium, left to right: Sara Sigmundsdottir (2nd), Tia-Clair Toomey (1st), Kari Pearce (3rd)

CONGRATULATIONS to FITAID athlete Sara Sigmundsdottir on her 2nd-place finish at WZA 2020, crushing all the events over the weekend!

THANKS to everyone who came out and helped make WZA 2020 a success! We're already looking forward to seeing you next year.
—Your FITAID Team

> > > Live well.

"BE You!"

As we kick off a new decade, we're witnessing a major shift—a shift in mindset—finally replacing the outdated mentality surrounding "New Year, New You" with one which helps us all better embrace our flaws and create healthy habits to live our best life.

Join the "Be You" movement on Instagram. Follow @fitaid and use the hashtag #fitaidBEyou! Tell us what makes you YOU and what you're doing in 2020 to help embrace those things with healthy, happy habits. Then tag a friend and encourage them to do the same.

Here are some of the top people, films, books and blogs which have inspired us to embrace being 100% comfortable in our own skin, empowering us to love what makes us unique while also creating healthy habits to live our happiest life!


Image result for pattie gonia influencer"Pattie Gonia
Pro photographer Wyn Wiley's female persona is an outdoor enthusiast, drag queen & advocate.

“She’s just trying to be as cool as Mother Nature,” Wiley says of his alter ego Pattie Gonia.

Image result for logan aldridge"
Logan Aldridge
Fittest One-Armed Man on Earth, continuing to break records & barriers.
"When life gets hard—if we can force a smile onto our face, it can trigger the brain to think differently about a situation and help guide you into the proper place to produce happiness, gratitude and joy," says Aldridge.
Harnaam Kaur
Bearded Lady with polycystic ovary syndrome, causing excessive hair growth.
"Love yourself wholeheartedly and never be ashamed of what you look like! You are made to be perfect and nothing less," says Kaur.
Grece Ghanem
Fabulous 54-year-old model who refuses to let age hold her back.
“For me, aging is liberating. Beauty changes, yet it does not disappear,” Ghanem says.


Image result for surfing to cope"Surfing to Cope

This documentary covers the journey of surfer Brianna Cope as she attempts to make the Women's Championship Tour with an irreversible birth defect that has shaped her life.

Minimalism: A Documentary About the Important Things

Venture inside the lives of minimalists from all walks of life—families, entrepreneurs, architects, artists, journalists, scientists, and even a former Wall Street broker—as they strive to live a meaningful life with less.


 Documentary that explores the serious issue of body loathing, inspiring us to change the way we feel about ourselves and think about our bodies.

I Am Not Your Guru

Academy Award nominated filmmaker Joe Berlinger follows Tony Robbins and his team over the course of six days, capturing Robbins' powerful and uncompromising approach to achieving success.



You Are A Badass

How to create a life you totally love by identifying the self-sabotaging beliefs and behaviors currently holding you back.

The Untethered Soul

This book will transform your relationship with yourself and the world around you.

The Life-Changing Magic of Tidying Up

How to clear your clutter and enjoy the unique magic of a tidy home—the calm, motivated mindset it can inspire.

Dare to Lead 

Becoming a leader requires brave work, tough conversations, and showing up with our whole hearts.

Light Is the New Black

A guide to answering your soul's calling and working your light.


Image result for high performance habits"

High-Performance Habits

Unlocking key habits that will help you achieve your highest potential in all areas of life.


We hope you feel inspired by the stories shared by others. Join the "Be You" movement on Instagram. Follow @fitaid and use the hashtag #fitaidBEyou! Tell us what makes you YOU and what you're doing this year to help embrace those things with healthy, happy habits. Then tag a friend and encourage them to do the same. Let's make 2020 the year of authenticity—BE YOU!

Image result for instagram logo"

Join the movement:

> > > Live well.

Original article in Us Weekly | By  | December 2019



New Year’s Eve is right around the corner, and everyone is getting prepared for the big night! For some, the holiday season may lead to a cocktail or two — which inevitably causes some unpleasant morning-after moments.

There are few things worse than waking up with a hangover. In fact, it will likely negate just how much fun you had the night before. So to help you get through the rest of the season (if you’re over 21, of course), we’ve rounded up some of the most popular hangover cures and preventative supplements that you can pick up from Amazon today!



[read the full article at Us Weekly]




Partyaid Rehab Blend
PARTYAID Recovery Blend

The pre-mixed drink contains a ton of helpful nutrients that can alleviate traditional hangover symptoms. You can drink this before, during or after your night out and feel significantly better the next day.

Get the PARTYAID supplement drink for prices starting at just $11, available from Amazon!

Or shop now at, and PARTY SMARTER in the New Year!

It's official. Sara Sigmundsdóttir has won the 2020 CrossFit© OPEN!

As the dust finally settles, Sigmundsdóttir sits solidly in first place in the Women's Division, punching her ticket to the 2020 Reebok CrossFit Games. With top-3 finishes in 4 out of the 5 OPEN Workouts, Sigmundsdóttir is looking stronger than ever and clearly on a mission as she gets ready to head back to Madison next summer.

This will be the 27-year-old Icelandic athlete's sixth time competing at the Games, having stood on the podium steps with a bronze metal around her neck twice before (in 2015 and 2016). As always, Team FITAID will be cheering Sigmundsdóttir on all the way.

Hard work pays off, yet again. CONGRATS, Sara!

2020 CrossFit OPEN Leaderboard (Women's Division)

All photos courtesy of Team FITAID®

> > > Live well.