Just in case you missed GolferAid athlete Ryan Moore's epic hole-in-one shot on the 17th at TPC Sawgrass of the 2019 PGA Tour, check out the unbelievable moment here:

Congratulations, Mr. Moore — what a shot!  

♦      ♦      ♦ 

Whether Ryan Moore is on or off the course, he proudly chooses GolferAid to help optimize his performance.

GolferAid provides the clean nutrition you need to help you level up your golf game with the following ingredients:

GolferAid is best enjoyed ice-cold during your next round of golf, 15 minutes before tee-off or at the turn. Each can contains no Taurine, no added caffeine, no sodium, and no artificial sweeteners. Lightly carbonated with a refreshing Tropical taste, GolferAid is the perfect addition to your golf game for improved performance and recovery. Available at golf courses, pro shops and retailers nationwide.

Click here to learn more about GolferAid and how you can drink clean on the green!

> > > Live well.

 

Interview by Tyler Johnson | Feb. 28, 2019

I heard LIFEAID president Aaron Hinde on Jon Gordon's Positive University podcast and was excited he was willing to be a part of elev8 questions. Find him on Twitter or Instagram.  Thanks for reading!

1) Were you an athlete growing up? What’s sports did you play? 

I have always enjoyed sports and played basketball, baseball and tennis growing up as well as water and snow skiing.

2) How or what evolved you to a lifestyle of fitness? 

Fitness has been a part of my life since day one. The more fit we are, the better we feel and the better we can perform on and off the field. Staying in physical shape also is a great confidence booster and allows me to live in alignment with the best version of myself.

3) What was the ‘WHY’ behind creating LifeAid?  

The big beverage companies have gotten a free pass for over a hundred years for poisoning our kids with their sugar water. For every customer we get off the high-sugar, and high-caffeine "sports", energy drinks and sodas, we are permanently affecting their health and life trajectory in a positive way.

4) What similarities come from being underneath a heavy barbell and building a company? 

With both you have to push into the uncomfortable zone regularly in order to grow.

5) I heard you speak about alignment as one of your core pillars, can you expand on that and the others? 

We all visit the ATM machine when we need to get out money. Life itself is an ATM that will keep "paying" you in perpetuity by following Alignment, Trajectory, Momentum.

Aligment starts with yourself as you look in the mirror. Are you happy w/ the person you see? If everything you did showed up on the front page of the NY Times, would you be ok with that? Alignment extends to our spouse, business partner and team. Henry Ford says "when everyone is moving forward together, success will take care of itself." To me, that is an alignment issue.

6) High-school athletes always seem, as many do, to underestimate the value of recovery; Can you speak about its importance? 

You can get away with a lot when you are in your teens and early 20s because testosterone and growth hormone are on your side. That being said, injuries can and will come back to haunt you. If you want true longevity in athletics, emphasis must be put on "prehab" and "posthab" as well as injury treatment and prevention. Nutrition, hydration, stretching, strength and conditioning, ice, therapies, etc. all play a role.

7) If you could go back and tell 16-year-old Aaron one truth you’ve learned from starting a business and/or being an athlete, what would it be? 

Be smart with your money. Keep moving forward. Don't underestimate what you can accomplish in the next 5 years, focus on trajectory over momentum. And lastly, buy Facebook and Google stock!

8) Definition of Success? 

Have a completely packed church at my funeral. I believe the value you contribute to the world is reflected by who and how many people show up at your funeral.

> > > Live well.

Original article posted Oct. 18, 2018 by 

If you’re not already familiar with FITAID athlete Logan Aldridge, then read our mini-profile on this unbelievable adaptive athlete.

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In short, Logan lost his left arm in a boating accident when he was 13 years old. But this guy isn’t one to just “survive” but thrive.

He currently holds the World Record for the most one arm/one leg push-ups in 1 minute and for most weight cleaned with one arm in 1 minute. He also boasts a 315 pound front squat and a 455 pound deadlift. He can also climb a rope with one hand, and yes, he has his sights on doing them legless.

You get the point.

The story.

So a few weeks back, Logan was competing in a Spartan Race when he approached the side-by-side rings across a moat. These are challenging even for strong athletes with two arms.

Logan has one, but that doesn’t matter to Logan.

“I did not complete this obstacle. I failed. But that was okay. ‘It is impossible to live without failing at something, unless you live so cautiously that you might as well not have lived at all, in which case you fail by default.’ It is ‘impossible’ for me to complete a Spartan Race without failing at least one obstacle. That does not discourage me or reduce my confidence. It excites me! Failure is inevitable, so fail forward,” Logan wrote on Instagram.

Check out these photos, then be more like Logan.

> > > Live well.

By: Megan Schrader |

We all have egos.

What affects our ego, how our ego presents itself and when it rears its ugly head will, however, vary from person to person. In the gym, our egos can either result in displays of confidence or cockiness. What often differentiates the two is simply the outward reaction of a person either to their own performance or the performance of a competitor. (Note: I’m using the term competitor loosely, as I’m not necessarily talking about competitive athletes. While it may be a competitive athlete, it’s more likely to be as basic as the person next to us in the gym who we feel we stack up against.) A cocky CrossFitter is going to be that guy or girl walking around needing to outwardly prove themselves for their own self-assurance. Does everyone recognize how well he or she did? If not, they’ll boast about it and circle the conversation back to their own performance seeking out praise.

They will make comments about edging out their competition, or off-handedly remark that "it really wasn't that hard" ... knowing full well it was hard—in fact, it sucked.

Maybe their performance isn’t what they expected and they didn’t get the fastest time or the most reps, now the opposite will be true. They’ll get upset, they’ll sulk in the corner, and they’ll usually stay quiet when it comes to conversations regarding performance. They don’t have anything to talk about because in their eyes, they failed. At the root of our cocky person are deeply rooted insecurities regarding their self worth and value.

What about confidence? Confidence is essentially the opposite of cockiness. The confident CrossFitter doesn’t need to outwardly prove themselves via their performance. This man or woman understands this one key fact:

Self worth isn’t attached to the scores, times or weights posted after a workout.


After all, it is just a workout. If they win, it will feel good, there’s not denying that. But if they don’t top the leaderboard it’s not the end of the world, and they won’t try to offer up excuses for why they didn’t perform at the top. If the confident CrossFitter gets edged out, they won’t necessarily feel threatened by whoever beat them. It might sting a little to be beat, CrossFit is inherently competitive and nobody enjoys losing, but they won’t take this to heart or let it raise questions about their worth.

We will all have moments of cockiness because we all have egos that enjoy having the spotlight shining on them. In a CrossFit setting, we bring out everyone’s competitive spirit, whether it be little or massive. The way we harness that spirit and how it shapes the way we view ourselves will be difference between falling victim to perpetual cocky moments or the rare, occasional cockiness. At the end of the day, 99% of us are not professional CrossFitters. We don’t have endorsement deals or sponsorships, and our performance doesn’t dictate how much money we bring in annually. We’re doing this for fun and because regular gym workouts “didn’t do it” for us.

So if your workout makes or breaks your day, start asking yourself why?

Why is it so important to you? The answer may just surprise you, help you reassess your training priorities and create new goals.

 

Live well!

Article by Emily Abbate of MEN'S HEALTH on July 9, 2018

You don’t need to have both arms to live an outstanding life, and Logan Aldridge almost prefers it this way now.

“I love being different,” says the 27-year-old. “I love being the guy with one arm.”

Life changed forever for Aldridge at age 13 after a day wakeboarding on Lake Gaston on the North Carolina-Virginia border. Helping his dad on the family boat, the duo was pushing off from a friend’s dock and heading back home when a rope he was coiling got tangled in the propeller. Within an instant, it severed through the skin and arteries in his left arm, right up to the bone. Blood was everywhere, he recalled. His Dad, springing into action, created a tourniquet of sorts that kept him from bleeding out until the emergency teams arrived. In the ambulance, Aldridge’s mother said something that would shape his perspective for years to come.

“I remember laying there and looking at my arm, looking at everyone around me, and asking my mom what if I lose my arm from this?” he told MensHealth.com. “Without skipping a beat, she said, 'Logan, it’s just an arm.' Some people think that’s a brutal parental response, but that was the most important thing to hear. It instilled the perception in me that at the end of the day, I’d still have my life. Whatever happens, we’re going to make it through this.”

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Logan’s mom gave him the tough-love advice that inspired him to face his new reality head-on: "without skipping a beat, she said, 'Logan, it’s just an arm.'"
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Standing in the hospital bathroom, tears streamed down his face seeing the shape of his new body in the mirror. But that was the last time that the Raleigh native would grieve his loss, something wise beyond his years at such a young age.

“I knew I had to move forward,” he says. “I immediately went into problem-solving mode, started to learn how to write with my right hand, make the best of a less-than-ideal situation, and embrace my situation.”

Today, Aldridge is an accomplished para-athlete and has fully embraced life with a handicap. As someone who is "in pursuit of more potential and maximizing [my] output," he craves comfort that allows him to push his personal and physical boundaries. To that end, he turns to the reliable ease and durability of cotton in and out of his WODs. "I'm training all the time and like to be comfortable."

Similarly, his go-to sweaty habit, CrossFit, continually pushes him to be better and prepares him for his other active passions, from mountain biking to Spartan Racing. “We learn so much about ourselves when we are challenged,” he says. “When I’m breathless and working hard and in an uncomfortable state, that’s when I grow.” Pressing on with determination and grit has led Aldridge to set some impressive weight-lifting PRs—like deadlifting 500 lbs and doing 245-lb. cleans.

"We learn so much about ourselves when we are challenged."

When he’s not traveling for his full-time job as a sales manager or teaching CrossFit, Aldridge is speaking to large groups about the lessons he’s learned (and also: training to one day compete in the Paralympics).

“My life’s purpose now is to motivate others,” he says. “We hear inspiration a lot, especially in the case of active amputees. Inspiring is cool—and I’m grateful to do that—but motivation is different that inspiring. You can be inspired sitting on the coach, but when you’re motivated—you’re ready to take action and still change. Something has happened that’s made you ready to move. And I say hey, let’s move together.”

 is a freelance writer, certified fitness trainer, and host of the podcast Hurdle. You can find her work in GQ, Shape, Runner’s World, and other health and fitness publications.

> > > Live well.
CROSSFIT® / FEBRUARY 2017 / RYAN GWALTNEY, GLOBAL NEWSROOM

“If you need a hand, I’m here to help,” says CrossFit athlete and coach Logan Aldridge with a laugh. “The irony is perfect for me, but it also does a great job of describing my mentality every day.”

reebok-logan-aldridge-hands-3

Aldridge’s life changed when a fluke wakeboarding accident resulted in the amputation of his left arm as a teenager. Despite the obvious challenges, Aldridge has committed to his personal fitness and, more importantly, how he improves the lives of others.

“Although I may only have one left, at the drop of a hat and without a second thought, I’m always willing to lend a hand to someone else,” says Aldridge. “The story of this hand and the hard work I put in with it – failures and accomplishments included – is by making it available to other people.”

Aldridge is part of Reebok’s 2017 brand campaign, highlighted by the emotional spot, ‘Hands’ – an evolution of the company’s “Be More Human” platform. The campaign highlights how our hands tell the stories of our effort and hard work, successes and failures, and dedication to improvement.

Aldridge attended his first WOD while in college, but it was not love at first lift.

“I sweated a lot, and I almost threw up,” Aldridge laughs. “I was like, ‘No, screw that! I’ll just work out with my buddies at school and get huge!’”

It wasn’t until after Aldridge graduated and moved away that he realized he missed the camaraderie of working out with friends. Given CrossFit’s well-known community aspect, he decided to give it another chance.

Aldridge showed up for his second WOD at CrossFit Exchange in Raleigh, North Carolina, and has remained there ever since.

reebok-logan-aldridge-hands-4“How I rediscovered CrossFit was really fueled by wanting to be more competitive and be involved in a community of people doing fitness,” Aldridge explains. “The camaraderie of the people at Exchange was awesome. I knew after one good day that I would always be coming back.”

Despite the inauspicious start in the sport, Aldridge has become fully immersed in the CrossFit world as both an athlete and coach.

“What keeps CrossFit so exciting is working from the coach’s perspective,” says Aldridge. “I don’t think there’s another career where you can get so much fulfillment from watching people realize their potential or the opportunities that are placed in front of them.”

“It’s amazing to see how enlightened they are after each class. It keeps me coming back because each athlete leaves there feeling more human and more fulfilled.”

While Aldridge developed into an elite CrossFit athlete (and recently a world record holder), it has been his impact on others that has been the most rewarding throughout his fitness journey.

“The following that I’ve gotten both on and off social media has been amazing,” he says.

“Some adaptive athletes and amputees have even reached out to me to say that until then they had always kept their shirt on or had never wanted to reveal their body, and that I had been able to show them how to not care, be comfortable in their own skin, and embrace who they are.”

“I’ve been able to motivate them to be more accepting and proud of how they look, and to me that’s the biggest accomplishment I’ve had to date.”

reebok-logan-aldridge-hands-2

How do your hands tell your story?  Let us know by tweeting @Reebok and tagging #BeMoreHuman.

> > > Live well.