If you’ve spent any time in the gym, scrolling fitness forums, or chatting with trainers, you’ve probably heard about Creatine. But what exactly is it, and why does it have such a strong reputation in the fitness world? Let us give you the scoop (pun intended).

What is Creatine?

Creatine is a naturally occurring compound found in small amounts in certain foods and produced by your body. It’s stored primarily in your muscles and used as a quick source of energy during short bursts of high-intensity activity, think heavy lifts, sprints, and explosive movements. It is also essential in the muscle recovery process so that you can train and perform your best. That’s why creatine has become one of the most widely used and researched supplements in the fitness industry.

Why Take Creatine?

While creatine is naturally present in foods like red meat and fish, consuming enough from diet alone can be challenging, especially for athletes and active individuals looking to optimize their performance. That’s where supplementation comes in. Here’s why so many people add creatine to their routine:

1. Cellular Energy Support (ATP Production)

Creatine helps support the regeneration of ATP, your body’s primary energy currency. This doesn’t just power workouts—it fuels every cell in your body, including your brain, heart, and muscles.

Why creatine matters: Whether you’re exercising, working, or simply managing stress, more efficient cellular energy can help you feel more balanced and resilient.

2. Muscle Health & Maintenance

Creatine helps muscles hold water and stay hydrated at the cellular level, which is important for performance—but also for recovery and long-term muscle health as you age.

Why creatine matters: Muscle mass naturally declines over time. Creatine may support the maintenance of lean body mass, even outside of heavy training.

3. Brain Health & Cognitive Support

Emerging research links creatine to cognitive performance, especially under stress or fatigue. The brain requires high levels of ATP, and creatine supports that supply.

Why creatine matters: Whether you're a student, a parent, or just navigating a busy lifestyle, creatine may support clarity and focus when you're mentally taxed.

4. Healthy Aging

Creatine may help support strength, coordination, and physical function as we age. There’s growing interest in its role in supporting neuromuscular health and mobility—especially in older adults.

Why creatine matters: It's not just about lifting heavier—it's about staying active, independent, and strong throughout life.

5. Recovery & Resilience

Creatine is linked to better hydration within muscle cells, which may support improved post-exercise recovery and reduce muscle soreness or fatigue after physical activity.

Why creatine matters: The quicker you bounce back, the more consistent your movement, your mood, and your momentum.

6. Bone Health Support (Emerging Area)

Some studies suggest creatine, when combined with resistance training, may have a beneficial impact on bone density. The mechanism is still being studied but is promising.

Why creatine matters: Bone health is whole-body health—especially for women, older adults, and anyone with an active lifestyle.

7. Vegan/Vegetarian Wellness

Creatine is primarily found in animal products, so individuals with plant-based diets typically have lower baseline levels. Supplementing may help fill this nutritional gap.

Why creatine matters: It’s an easy, effective way to support overall wellness for those limiting meat or animal sources.

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Why FITAID Creatine Matters:

Improve your Performance – Creatine increases your ATP (the energy currency of the cell) production to help supply energy to your muscles, making it a great choice for anyone focused on strength, power, or speed-based activities.
Enhance your Recovery – Creatine not only supports performance; it also plays a role in muscle recovery. By helping replenish your energy stores and promoting hydration within muscle cells, creatine can support more effective post-workout muscle repair and recovery processes.
Well-Researched and Easy to Incorporate – Creatine has been studied extensively, making it one of the most well-supported and knowledge-backed supplements available. Creatine is one of the simplest supplements to use. A daily scoop of 5mg mixed into water, your FITAID can, or a smoothie is all it takes to get the benefits.

Who Should Take Creatine?

The great thing about creatine? It’s not just for bodybuilders or elite athletes. While it’s a staple for those lifting weights and training hard, it’s also beneficial for:

Endurance athletes looking to support their performance during high-intensity intervals.
Weekend warriors who want to maximize the benefits of their workouts.
Anyone focused on overall wellness and maintaining an active lifestyle.

Meet FITAID Essentials Creatine

Now that you know why creatine is such a game-changer, let’s talk about FITAID Essentials Creatine. We’ve taken this classic supplement and elevated it by using premium ingredients and offering multiple options to fit your preferences.

Why FITAID Creatine?

Made with Creapure® – All of our creatine options use Creapure®, one of the highest-quality and most widely studied forms of creatine monohydrate available. Creapure® is known for its exceptional purity, produced using a strict manufacturing process that eliminates unwanted byproducts. This ensures you're getting a clean, effective supplement that aligns with your performance goals.
Three Options to Fit Your Routine – Choose from Unflavored, Watermelon Rush, and Fuji Apple to match your personal taste and mixing preferences. Having multiple options ensures that you can find what works best for your lifestyle, whether you prefer a neutral mix-in or a refreshing, naturally sweetened flavor.
Zero Sugar, Naturally Sweetened Flavors – Our Watermelon Rush and Fuji Apple options are completely zero sugar and naturally sweetened, giving you a refreshing taste without artificial additives. We're proud to be one of the only naturally sweetened, flavored creatine options on the market, making it easier than ever to enjoy clean, great-tasting supplementation without sacrificing your goals.

How to Use FITAID Essentials Creatine

Taking creatine is as easy as adding one scoop to wherever it fits into your daily routine. Mix it with water, add to your coffee, blend it into a smoothie, or stir it into your post-workout FITAID can. The unflavored option seamlessly integrates into any drink, while our flavored options give you a delicious, sugar-free way to enjoy your daily dose.

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The Bottom Line

Creatine has stood the test of time as one of the most trusted supplements in fitness, and FITAID Essentials Creatine makes it easier than ever to incorporate into your routine. Whether you prefer it unflavored or want to mix things up with Watermelon Rush or Fuji Apple, we’ve got an option to help you Supplement Your Lifestyle©.

Ready to keep things simple and effective? Add FITAID Essentials Creatine Powder to your lineup and fuel your performance with confidence.

When it comes to supporting your overall wellness, Vitamin D3 and K2 are key. While Vitamin D3 is well known for its role in supporting bone health and immune function, Vitamin K2 works alongside it to help ensure your body is using these nutrients effectively. Together, they make a powerful team that’s worth adding to your routine. Let’s break down why D3+K2 is a must-have supplement.

What is Vitamin D3 + K2?

Vitamin D3 (cholecalciferol) is the most effective form of Vitamin D, which plays a crucial role in maintaining various bodily functions. Since our primary source of Vitamin D is sunlight, many people struggle to get enough, especially those who live in colder climates, spend a lot of time indoors, or wear sunscreen regularly.

Vitamin K2 (menaquinone) is an essential but often overlooked nutrient that works in synergy with Vitamin D3. It helps direct calcium to the right places in your body, ensuring that it supports your bones rather than accumulating where it shouldn’t.

Why Take D3 + K2?

While Vitamin D3 and K2 each have their own benefits, they work best together. Here’s why people turn to this dynamic duo:

For Overall Wellness – Vitamin D3 and K2 support key functions in the body, making them a staple in a well-rounded supplement routine.

For Active Lifestyles – Whether you train hard or are just always on the move, these vitamins help support strong bones and overall vitality.

To Fill Nutrient Gaps – Many people don’t get enough Vitamin D from sunlight or diet alone, and Vitamin K2 isn’t found in large amounts in most foods.

Optimized Nutrient Utilization – Vitamin K2 helps ensure that calcium is properly directed in the body, maximizing the benefits of Vitamin D3.

Who Should Take D3 + K2?

This supplement is beneficial for just about everyone, but particularly for:

Individuals who spend a lot of time indoors and may not get enough sunlight exposure.

Athletes and fitness enthusiasts who want to support their overall wellness.

Anyone looking to maintain a well-balanced supplement regimen that supports long-term health.

Those who live in colder climates where sunlight is limited for much of the year.

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Meet FITAID Essentials D3+K2

At FITAID, we believe in creating supplements that are both high-quality and effective. Our FITAID Essentials D3+K2 is designed with high quality forms of these essential nutrients to help you get the most out of your daily routine.

Why FITAID D3+K2?

5000 IU of Vitamin D3 – We include a high-potency dose of Vitamin D3 to help ensure you’re getting what your body needs.

Paired with Vitamin K2 – To help optimize calcium utilization and ensure your body is using these nutrients efficiently.

Made for Active Lifestyles – Like all FITAID Essentials products, our D3+K2 supplement is designed for people who prioritize movement, training, and wellness.

How to Use FITAID Essentials D3+K2

Adding FITAID Essentials D3+K2 to your routine is easy, just take one capsule daily with a meal for best absorption. It’s a simple way to ensure you’re getting the nutrients you need to support your active lifestyle.

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The Bottom Line

Vitamin D3 and K2 are essential nutrients that work together to support overall wellness, and FITAID Essentials D3+K2 makes it easy to get a high-quality, effective dose. With 5000 IU of Vitamin D3 and properly paired Vitamin K2, it’s a smart choice for anyone looking to optimize their supplement routine.

Ready to take your wellness to the next level? FITAID Essentials D3+K2 is here to help keep things simple, effective, and built for the way you live.

You already know the importance of staying active, eating well, and recovering properly. But have you ever considered how B vitamins fit into the picture? These essential nutrients play a crucial role in energy production, metabolism, and overall well-being. Let’s dive into why a B-complex supplement might be just what your routine is missing.

What is B-Complex?

B-complex refers to a group of eight essential B vitamins that work together to support various functions in the body. These include:

B1 (Thiamine) – Supports energy metabolism and nervous system health.

B2 (Riboflavin) – Helps convert food into energy and supports skin and eye health.

B3 (Niacin) – Plays a role in metabolism and overall cellular function.

B5 (Pantothenic Acid) – Supports hormone production and energy metabolism.

B6 (Pyridoxine) – Involved in protein metabolism and neurotransmitter function.

B7 (Biotin) – Known for its role in healthy hair, skin, and nails.

B9 (Folate) – Supports DNA synthesis and overall cell health.
B12 (Methylcobalamin) – Essential for red blood cell production and brain function.

Why Take a B-Complex Vitamin?

B vitamins are water-soluble, meaning your body doesn’t store them for long. That’s why getting enough through diet or supplementation is important. Here are some of the key reasons people turn to a B-complex supplement:

Supports Energy Production – B vitamins may help convert food into energy, making them essential for an active lifestyle.

For Active Individuals – Training hard? B vitamins may play a role in muscle function and recovery so you can stay performing at your best.

Busy Lifestyles – Whether you’re working long hours, traveling, or just juggling a packed schedule, B vitamins may help keep you feeling tip top.

A Well-Balanced Routine – Since B vitamins work together, a B-complex supplement ensures you’re getting the right balance of all essential B vitamins.

Who Should Take B-Complex?

B-complex supplements may be a great choice for a variety of people, including:

Athletes and fitness enthusiasts who want to support their energy and recovery.

Vegetarians and vegans who may not get enough B12 from their diet.

Anyone with a demanding lifestyle who needs consistent energy support.

Those looking to maintain overall wellness and ensure they’re covering their bases nutritionally.

We always recommend you check with your health care provider to find out the best supplement and vitamin plan for your unique needs.

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Meet FITAID Essentials B-Complex

Not all B-complex supplements are created equal. That’s why FITAID Essentials B-Complex is designed with high-quality ingredients to give you the best possible support.

Why FITAID B-Complex?

Bioactive, Methylated Forms – We use methylated B vitamins, which are more easily absorbed and utilized by the body.

Comprehensive Support – Our formula includes all eight essential B vitamins to help support energy, metabolism, and overall wellness.

Easy to Take – Whether you add it to your morning routine or take it before a workout, FITAID Essentials B-Complex makes supplementation simple.

How to Use FITAID Essentials B-Complex

Taking B-complex is as easy as incorporating it into your daily routine. You can take it with breakfast, before your workout, or as part of your overall supplement plan; it’s designed to support YOUR active lifestyle. We recommend taking one capsule a day with a meal. Most people find taking it earlier in the day is preferred.

The Bottom Line

B vitamins are essential for energy, metabolism, and overall wellness, and FITAID Essentials B-Complex makes it easy to ensure you’re getting the best quality. With bioactive, methylated forms for optimal absorption, it’s a key addition to your daily supplement routine.

Ready to power up your day? FITAID Essentials B-Complex is here for you! Stay energized, focused, and ready for whatever comes next.

If you’re serious about your health and fitness, you probably already focus on protein, hydration, and recovery. But what about additional supplementation? Enter: Magnesium. This often-overlooked mineral plays a huge role in overall wellness, and making sure you're getting enough can be a game-changer. Let’s dive into why magnesium deserves a spot in your daily routine.

What is Magnesium?

Magnesium is an essential vitamin that your body needs to function properly. It’s involved in hundreds of biological processes, making it a key player in energy production, muscle function, and overall well-being. Despite its importance, many people don’t get enough magnesium from their diet alone, which is why supplementation can be beneficial.

Why Take Magnesium?

While magnesium is naturally found in foods like leafy greens, nuts, seeds, and whole grains, modern diets don’t always provide optimal amounts. That’s where supplementation comes in. Here are some reasons people incorporate magnesium into their personal routine:

Supports Overall Wellness – Magnesium is involved in numerous bodily functions, making it an important part of a well-rounded wellness routine.

For Active Lifestyles – Whether you’re training hard or just staying active, magnesium can help keep your body and mind feeling their best.

Easily Fits into Your Routine – A daily dose of magnesium is an easy, convenient way to support your body’s needs.

Who Should Take Magnesium?

Magnesium isn’t just for athletes or fitness enthusiasts, it’s beneficial for just about everyone. Here’s who might consider adding it to their routine:

Active individuals who want to support their wellness and recovery.

Busy professionals and parents who may not always get enough magnesium from food alone.

Anyone looking to maintain a well-rounded supplement regimen to complement their lifestyle.

As always, be sure to speak with your healthcare provider before adding any supplementation into your routine.

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Meet FITAID Essentials Magnesium

We know that not all magnesium supplements are created equal, which is why FITAID Essentials Magnesium is formulated with quality in mind.

Why FITAID Magnesium?

- Made with Magnesium Glycinate – a highly absorbable and well-tolerated form of magnesium. Bound with the amino acid glycine, magnesium (bis)glycinate is a clean, no-nonsense way to support your body after it’s put in the work. Research shows glycinate is the best for nervous system regulation & sleep.
- Easy to Incorporate – Whether you take it with your morning routine or as part of your evening wind-down, it’s an effortless addition to your day.

Designed for Active Lifestyles – Like all FITAID Essentials products, our magnesium is made to support people who move, train, and prioritize wellness. Feel confident that our capsules contain only the Essentials, without any additives or junk.

How to Use FITAID Essentials Magnesium

Taking our magnesium is simple, just take two capsules daily with a meal. It’s designed to work with YOUR lifestyle, regardless of whether you take it in the morning, post-workout, or before bed.

The Bottom Line

Magnesium is an essential part of a well-rounded routine, and FITAID Essentials Magnesium makes it easy to get a high-quality, effective dose. With magnesium glycinate for optimal absorption, it’s a smart choice for anyone looking to support their active lifestyle. Ready to make magnesium a daily habit? FITAID Essentials Magnesium is here to keep things simple, effective, and built for the way you live.

If you’re serious about your health and fitness, you probably already focus on protein, hydration, and recovery. But what about additional supplementation? Enter: Magnesium. This often-overlooked mineral plays a huge role in overall wellness, and making sure you’re getting enough can be a game-changer. Let’s dive into why magnesium deserves a spot in your daily […]

Looking to optimize your wellness routine? Well, we’ve made it simple. Meet FITAID Essentials, our newest line of premium vitamins and supplements designed to support your active lifestyle, whether you're hitting the gym, training for your next race, or just looking to feel your best every day.

At FITAID, we know that fitness and nutrition should be personal, not a-one-size-fits-all experience. That’s why we created FITAID Essentials: a collection of high-quality, must-have supplements that complement YOUR daily routine, wherever you need it, without unnecessary fluff. No gimmicks, no complicated stacks, just the Essentials, done right to meet you where you're at.
Ready to meet the squad? Let’s break it down.

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The FITAID Essentials Lineup

Creatine Powder

You lift, sprint, jump, and train hard, but what about the harder part? Recovering. That’s where creatine comes in. A tried-and-true staple in the fitness world, FITAID Essentials Creatine Powder is an easy way to supplement your daily routine. FITAID Creatine Powder is made with high-quality creatine monohydrate from CreaPure©—one of the most researched and effective forms on the market. Creatine has been shown to increase ATP production* which in turn may help improve your fitness performance. This form of creatine tends to be easier on the stomach, allowing for daily consumption.

FITAID Creatine Powder is available in an unflavored option, as well as two zero sugar, naturally sweetened flavors: Watermelon Rush and Fuji Apple. Free from any junk, or unnecessary ingredients, add it into water, your FITAID drink or morning smoothie, and unlock an effortless way to support your training goals. Every body needs creatine, so use the good stuff?

Magnesium

Magnesium is one of those minerals that’s easy to overlook but plays an important role in overall wellness. FITAID Essentials Magnesium Glycinate makes it simple to add this vital nutrient to your daily routine. Whether you’re winding down after an intense workout or just looking to keep your fitness game strong, our magnesium supplement is a solid addition to your day.

FITAID Magnesium uses bisglycinate (known as glycinate). Bound with the amino acid glycine, magnesium bisglycinate - research has shown to be highly bioavailable - blends smoothly into your routine, whether you’re deep into training or just focused on daily wellness.

B-Complex

If you’re constantly on the move, a high-quality B-vitamin blend can help keep you feeling energized and ready to tackle the day. FITAID Essentials B-Complex uses methylated B vitamins, which are more easily absorbed and utilized by the body. We’ve put these essential B vitamins in an easy-to-take format, because sometimes life moves fast, and you need a supplement that can keep up.

Most B-complex supplements? Basic. Ours? Bioavailable.

We didn’t cut corners, we upgraded them. FITAID Essentials B-Complex includes all 8 essential B vitamins with methylated forms of B6, B9, and B12 so your body doesn’t have to do extra work to use them. It's the smarter way to supplement linked to energy, focus, and daily wellness, without unnecessary fillers or artificial additives.

Which B’s? These Bs! Vitamin B1 (Thiamine Mononitrate), Vitamin B2 (Riboflavin), Vitamin B3 (Niacinamide), Vitamin B5 (Calcium D-Pantothenate), Vitamin B6 (Pyridoxal 5-Phosphate) , methylated form, Vitamin B7 (Biotin), Vitamin B9 (Quatrefolic® [6S]-5-methyltetrahydrofolate glucosamine salt) , methylated folate, Vitamin B12 (Methylcobalamin) , methylated form

Vitamin D3 + K2

You know the drill, get outside, soak up some sun, and let your body do its thing. But let’s be real: whether it's long winters, packed schedules, or just life in general, getting enough vitamin D from sunlight alone isn’t always practical. FITAID Essentials Vitamin D3 + K2 offers a convenient way to add these key nutrients to your daily routine, because supporting your wellness should Supplement Your Lifestyle®.

This capsule combines two fat-soluble vitamins for the maximum benefit, because D3 can’t do its job without K2, making them a perfect pair. Our D3 contains 5000 IUs to ensure you are getting the most out of your capsule.

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Why FITAID Essentials?

We get it, the world of supplements can be overwhelming. But we’re here to make things easy. With FITAID Essentials, you’re getting high-quality, straight-to-the-point vitamins and supplements designed with your active lifestyle in mind. Whether you're crushing a workout, recovering like a pro, or just focusing on feeling great, we’ve got you covered.

So, ready to keep things simple? FITAID Essentials is here to help you fuel your body, focus on what matters, and take on whatever comes next. Welcome to a wellness routine that just makes sense. Supplement Your Lifestyle©

Looking to optimize your wellness routine? Well, we’ve made it simple. Meet FITAID Essentials, our newest line of premium vitamins and supplements designed to support your active lifestyle, whether you’re hitting the gym, training for your next race, or just looking to feel your best every day. At FITAID, we know that fitness and nutrition […]

What's the deal with diffusers?

Why should you consider using diffusers in your post-workout recovery routine?

The use of diffusers and essential oils has become increasingly popular in recent years for their various health benefits, including aiding in recovery from physical activity and stress.

In this post, we will explore the benefits of using essential oils for recovery and recommend some of the best oils to use for this purpose. We will also introduce FITAID Sports Recovery.

It is a delicious and effective way to relax and recover from a crushing WOD, a resolution run, or any sweat-inducing gym session.

But first, let's take a look at what diffusers and essential oils are and how they work.

What are Diffusers and Essential Oils?

Diffusers are devices that disperse essential oils into the air as a fine mist. The oils are then inhaled, allowing the user to reap the therapeutic benefits of the oils. There are various types of diffusers available, including ultrasonic, nebulizing, and heat diffusers.

Essential oils are concentrated plant extracts that are obtained through a process called distillation. They are called "essential" because they contain the essence of the plant's aroma and flavor. Each essential oil has its own unique blend of chemical constituents, which give it its distinct scent and therapeutic properties.

Benefits of Using Essential Oils for Recovery

Essential oils have been used for centuries for their therapeutic properties and are believed to have a number of benefits when it comes to recovery from physical activity and stress. Some of the benefits of using essential oils for recovery may include:

Reducing muscle soreness and fatigue: Certain essential oils, such as peppermint, eucalyptus, and ginger, have anti-inflammatory and pain-relieving properties that may help reduce muscle soreness and fatigue.

Improving sleep: Many essential oils, such as lavender, chamomile, and frankincense, have a calming effect on the body and can help improve sleep quality. This is especially important for recovery, as sleep is when the body repairs and rejuvenates itself.

Boosting the immune system: Some essential oils, such as tea tree and eucalyptus, are believed to have antimicrobial properties that can help boost the immune system and protect against infections.

Reducing stress and anxiety: Essential oils like lavender, bergamot, and ylang-ylang are known for their calming and anxiety-reducing effects, making them useful for relieving stress and promoting relaxation.

Best Oils for Recovery

Here are some of the best essential oils to use for recovery:

Peppermint: This oil has been tied to anti-swelling, inflammation reduction and pain-relieving properties that can help reduce muscle soreness and fatigue. It is also refreshing and invigorating, making it a great choice for post-workout recovery.

Eucalyptus: This oil has analgesic properties that can help reduce muscle soreness and fatigue. It is also believed to have antimicrobial properties, making it useful for boosting the immune system.

Ginger: This oil has anti-inflammatory and pain-relieving properties that may help reduce muscle soreness and fatigue. It is also believed to have antioxidant properties, making it useful for protecting against free radical damage.

Lavender: This oil has a calming and relaxing effect on the body, making it useful for reducing stress and improving sleep quality. It is also believed to have analgesic properties, which can help reduce muscle soreness and fatigue.

Chamomile: This oil has a calming and relaxing effect on the body, making it useful for reducing stress and improving sleep quality. ItFrankincense: This oil has a calming and grounding effect on the body, making it useful for reducing stress and improving sleep quality. It is also believed to have anti-inflammatory properties, which can help reduce muscle soreness and fatigue.

Tea tree: This oil has antimicrobial properties, making it useful for boosting the immune system and protecting against infections. It is also believed to help reduce muscle soreness and fatigue.

Bergamot: This oil has a calming and uplifting effect on the body, making it useful for reducing stress and anxiety. It is also believed to have analgesic properties, which can help reduce muscle soreness and fatigue.

Ylang-ylang: This oil has a calming and relaxing effect on the body, making it useful for reducing stress and anxiety. It is also believed to have analgesic properties, which can help reduce muscle soreness and fatigue.

FITAID Sports Recovery: A Delicious and Effective Way to Relax and Recover

In addition to using essential oils for recovery, there are other ways to promote relaxation and recovery everyday . One such way is by using FITAID Sports Recovery, a delicious and effective way to relax and recover.

FITAID Sports Recovery is a nutrient-rich drink that contains a blend of vitamins, minerals, and amino acids that are designed to support recovery from physical activity and everyday stress. It is also flavored with natural flavors and sweeteners, never any aspartame or sucralose - which give FITAID a refreshing and uplifting taste.

In conclusion, the use of diffusers and essential oils can be a powerful tool for aiding in recovery from physical activity and stress. There are a number of essential oils that are particularly useful for this purpose, including peppermint, eucalyptus, ginger, lavender, chamomile, frankincense, tea tree, bergamot, and ylang-ylang. In addition to using essential oils, FITAID Sports Recovery is a delicious and effective way to relax and recover!

What’s the deal with diffusers? Why should you consider using diffusers in your post-workout recovery routine? The use of diffusers and essential oils has become increasingly popular in recent years for their various health benefits, including aiding in recovery from physical activity and stress. In this post, we will explore the benefits of using essential […]

What helps the body recover faster?

Have you tried foam rolling and FITAID!

Using a foam roller and the right recovery beverage as part of your post-workout recovery routine can be incredibly beneficial for your overall muscle health and performance. Foam rolling, also known as self-myofascial release, is a form of self-massage that helps to release muscle tightness and tension. This can help to improve flexibility, reduce muscle soreness, and prevent injuries. We’ve even partnered with RPM to score you a 30% discount code to score your own!

One of the main reasons why foam rolling is important for post-workout recovery is that it helps to improve circulation. When you work out, your muscles undergo a lot of stress and tension, which can lead to a buildup of lactic acid and other metabolic by-products. These substances can cause muscle soreness and stiffness, and they can also reduce blood flow to the muscles. By using a foam roller to massage your muscles, you can help to increase blood flow and circulation, which can help to remove these by-products and speed up the recovery process.

Foam rolling can also help to improve flexibility. As you age, your muscles naturally become tighter and less flexible, which can lead to a decrease in range of motion and an increase in the risk of injury. By using a foam roller to massage your muscles, you can help to break up scar tissue and increase flexibility, which can help to improve your overall performance and reduce the risk of injury.

In addition to these benefits, foam rolling can also help to reduce muscle soreness and fatigue. When you work out, your muscles undergo a lot of stress, which can lead to muscle soreness and fatigue. By using a foam roller to massage your muscles, you can help to reduce muscle soreness and fatigue, which can help you feel more energized and ready to tackle your next workout.

Now that you know some of the benefits of using a foam roller as part of your post-workout recovery routine, you may be wondering, "What is the best exercise recovery drink" to replenish and rehydrate you. One option that you may want to consider is FITAID.

What is the best exercise recovery drink?

FITAID is a post-workout recovery drink that is specifically designed to help your body recover after a tough workout. It contains a blend of nutrients and electrolytes that can help to replenish your body's stores and support muscle recovery. Some of the key ingredients in FITAID include:

Electrolytes: FITAID contains electrolytes without sodium, which are important for hydration and muscle function. These electrolytes help to maintain proper fluid balance in the body and support muscle function.

Antioxidants: FITAID contains antioxidants like vitamins C and E, which can help to reduce oxidative stress and support overall health.

In addition to these ingredients, FITAID is also free from artificial sweeteners, making it a more natural and healthier choice for post-workout recovery. FITAID never uses gut-disruptive artificial sweeteners such as sucralose, aspartame or ACE-K.

Overall, using a foam roller as part of your post-workout recovery routine can be incredibly beneficial for your muscle health and performance. It can help to improve circulation, increase flexibility, reduce muscle soreness and fatigue, and prevent injuries. And when combined with a high-quality post-workout recovery drink like FITAID, you can give your body the support it needs to recover and perform at its best.

FITAID Sports Recovery Recommended Foam Rollers:

EXPENSIVE: Hyperice Vyper 3 (Currently on sale as of Dec 29th) ($150) This bad-mama -jamma is the cadillac of rollers. For this price it vibrates, rolls, and does your dishes.

MODERATE: RPM Foam Roller- Exclusive FITAID Partner discount code: RPMROLLOUT Expires 2/6

CHEAP : Home Depot - 5 inch PVC - Ok, while technically not FOAM.“These rollers are ultra cheap, rock hard and while they work, they are NO fun. Recommended for calves specifically.” - Michael “Murph” Murphy - Gym Sales

What helps the body recover faster? Have you tried foam rolling and FITAID! Using a foam roller and the right recovery beverage as part of your post-workout recovery routine can be incredibly beneficial for your overall muscle health and performance. Foam rolling, also known as self-myofascial release, is a form of self-massage that helps to […]

50 Years of Title IX

50 years ago this month, June 23rd to be exact, Title IX was signed into law by President Richard Nixon. Back then, I do not believe people understand how big of an impact this Civil Rights Act would have not only on education, but in athletics.

Title IX is a federal law that prohibits discrimination based on sex or gender in any educational institution that receives federal funding. Title IX of the Education Amendments of 1972 states, “No person in the United States shall, on the basis of sex, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance.”

Over the years, Title IX has grown to protect women not just in education and sports but against sexual harassment. Although it does operate to prohibit and provide guidance on dealing with sexual harassment, that does not define the essence of Title IX. Title IX is, and always will be, an equity law, and like other equity laws, Title IX should be employed in any forum in which it is needed. Title IX should be utilized to its full potential and not limited merely because of its narrow application in the past. Fortunately, we are seeing its scope broaden to meet current needs. For example, today’s Title IX is applicable in cases concerning gender identity and sexual orientation, making it an essential tool as we encounter unlawful discrimination and harassment of our LGBTQ+ community members.

Over the past 50 years, Title IX has transformed women’s sports for the better. In 1972, there were just over 300,000 women and girls playing college and high school sports in the United States. Female athletes received 2% of college athletic budgets, while athletic scholarships for females were basically nonexistent. Today, over 3 million girls are participating in high school sports and over 200,000 are participating in collegiate athletics. Also, today 1 in every 5 girls are participating in female athletics in the United States as opposed to 1 in 27 before Title IX in 1972.

Title IX has progressed female athletics, education, and safety. However, there is still a long way to go. So continue to support female sports and continue to be an advocate for all female athletes around the world! Are you a female athlete? We want to feature YOU! Tag us on Instagram @FITAID

50 Years of Title IX 50 years ago this month, June 23rd to be exact, Title IX was signed into law by President Richard Nixon. Back then, I do not believe people understand how big of an impact this Civil Rights Act would have not only on education, but in athletics. Title IX is […]

FITAID Energy® Disrupts So-Called Clean Energy Drink Market

The naturally sweetened and green-tea caffeinated addition to FITAID Sports Recovery line promises to revolutionize energy drink industry.

Santa Cruz, Calif., April 12, 2022 - LIFEAID Beverage Company has released a new line of clean performance energy drinks. The FITAID Energy® collection is the long awaited clean-caffeine addition to their original Sports Recovery product, FITAID®, boosted with 200mg of caffeine from green tea. The FITAID Energy + Sports Recovery blend is naturally sweetened with only 15 calories, no sucralose, no aspartame, and no fillers. Available in four electric flavors: Mango Sorbet, Peach Mandarin, Blackberry Pineapple, and an on-line exclusive Raspberry Hibiscus, FITAID contains no artificial flavors or colors.

“This is the evolution of energy. Energy 3.0,” says LIFEAID Co-Founder and President, Aaron Hinde. “FITAID Energy is unlike any other energy drink on the market. Our clean caffeine from green tea helps fight your fitness fatigue and contains our original post-workout recovery blend which includes BCAAs, Turmeric, Electrolytes, Vitamins B, C, D3, E, and more. All of our hand-picked ingredients have met the highest supplement standards and remain vegan, non-gmo, and gluten-free. Coupled with no sucralose, and no taurine, FITAID Energy is the future of clean performance energy.”

LIFEAID Beverage Company has long held itself to the highest standards of product design and formulation. The LIFEAID research and development team spent a year formulating an optimal blend of clean caffeine and quality supplements to give athletes an all-in-one solution without compromises. Each of the four flavors have a clean, crisp finish and avoid the aftertaste often associated with energy drinks.

“We started LIFEAID to disrupt the legacy of sodas and energy drinks already in the market. Over the years, we’ve started to see emerging energy drinks in retail. We didn’t consider many of them necessarily healthy from their ingredient deck. Nearly all of them are artificially sweetened with sucralose or aspartame, which as we know kills your gut microbiome.” says LIFEAID Co-Founder and CEO Orion Melehan.

FITAID Energy is available at the company’s website, Lifeaidbevco.com, Amazon, and select retailers including, Vitamin Shoppe, Harris Teeter, HEB, HyVee, QuickTrip, Circle K, Stop & Shop, Big Y, Safeway Southern, United Market Street.

Melehan continues, “We embarked on a year-long endeavor of creating a superior product in terms of functionality, a clean ingredient deck with our naturally derived caffeine from green tea, and lowered the calorie count to 15. We did this while staying within our brand guardrails to keep it naturally sweetened. I’m confident that you will love them as much as we do!”

About LIFEAID Beverage Co.

With a focus on great tasting, wellness enhancing, and functionally driven supplement products, LIFEAID Beverage Co. has become a trusted brand among athletes, health-conscience, and performance-minded consumers. Headquartered in Santa Cruz, California, LIFEAID is home to premium performance products and passionate people. Their portfolio of better-for-you supplements contains both ready to drink and powdered mix blends including FITAID, FOCUSAID, IMMUNITYAID, DREAMAID, PARTYAID, and now FITAID Energy + Sports Recovery. Visit lifeaidbevco.com to learn more.

FITAID Energy® Disrupts So-Called Clean Energy Drink Market The naturally sweetened and green-tea caffeinated addition to FITAID Sports Recovery line promises to revolutionize energy drink industry. Santa Cruz, Calif., April 12, 2022 – LIFEAID Beverage Company has released a new line of clean performance energy drinks. The FITAID Energy® collection is the long awaited […]

Santa Cruz, Calif., April, 1st, 2022 - LIFEAID, The Performance Beverage Company continues to disrupt the market with ground breaking products. Hot off the heels of a record setting ecomm performance of FOCUSAID Watermelon Mint in February; LIFEAID went back into the lab (or to the Pickleball courts) and fermented a recovery beverage for Pickleballing pickle people. PICKLEAID Prickly Pickle has been pickled in our warehouse and is ready to hit the shelves. To those traditionalists still stuck on boring tennis and complaining about tennis courts being crowded with Pickleball players, it’s only going to get worse!

“Being that we are the #1 recovery beverage on the market, it was only right we added a pickle flavor to our portfolio. I mean who doesn’t enjoy a crisp, salty pickle at any time of the day. Pickle juice by itself is great for rehydration, especially after a Pickleball game. Take pickle juice, our proven and tested recovery blend, and BOOM! You single handedly have the best tasting recovery beverage on the market.” Says, LIFEAID Sports Division Marketing Coordinator, Brice McAllister.

PICKLEAID Prickly Pickle includes all of the same great ingredients of the original FITAID blend including BCAAs, Turmeric, and is sweetened with raw organic blue agave with no artificial sweeteners. However, LIFEAID has put a spin on this mix for those pickle lovers out there. PICKLEAID Prickly Pickle is loaded with organic dill to give the beverage that authentic pickle flavor. Cloves of fresh garlic have been pressed and turned into liquid. LIFEAID usually does not add sodium to their beverages but artisanal vinegar and the finest of himalayan sea salts have been added to give it the perfect zesty blend . Cracking open an ice cold PICKLEAID is basically like biting into a rich and juicy pickle. Only difference is that you can shotgun a PICKLEAID.

PICKLEAID was specifically designed for those athletes that protect their kitchen, have perfected the dink shot, and call the Pickledome their home. PICKLEAID is the recovery beverage of Pickleball players across the globe. After playing several Pickleball games, the best way to recover and do it all over again is by cracking open an ice-cold can of PICKLEAID.

If you have made it this far, you must have really been craving a PICKLEAID flavor. Well, like any product launch on April 1st, APRIL FOOLS! You may not be able to get PICKLEAID Prickly Pickle but you can get 20% off your order if you use the code PICKLEAID at checkout.

About LIFEAID Beverage Co.

With a focus on great tasting, wellness enhancing and functionally driven supplement products, LIFEAID Beverage Co. has become a trusted brand among athletes, health-conscience and performance minded consumers. Headquartered in Santa Cruz, California, LIFEAID is home to premium performance products and passionate people. Products include both ready to drink and powdered mix blends including FITAID, FOCUSAID, IMMUNITYAID, DREAMAID and PARTYAID, and now PICKLEAID. Visit lifeaidbevco.com to learn more.

Santa Cruz, Calif., April, 1st, 2022 – LIFEAID, The Performance Beverage Company continues to disrupt the market with ground breaking products. Hot off the heels of a record setting ecomm performance of FOCUSAID Watermelon Mint in February; LIFEAID went back into the lab (or to the Pickleball courts) and fermented a recovery beverage for Pickleballing […]